

I combine strategic marketing and planning with business coaching. We focus together on the practical, financial and emotional aspects of growing a business.
Before becoming a coach, I was a strategic marketing consultant and a software project manager. I worked closely with businesses on branding, search marketing, content strategy and social media. I managed projects for SME’s, guiding them to put in place solid marketing plans to support their goals. This work continues to inform me as a coach and brings a practical, structured style to my work.
I trained in personal and business coaching with the Barefoot school in the UK and I am accredited with the International Coaching Federation as an Associate Certified Coach. I trained as a professional marketer with the Chartered Institute of Marketing and I have completed a year-long counselling skills training as well as mental health first-aid training.
Coaching gives you a chance to fully explore what’s going on in your business and to have your situation, your thoughts and your goals reflected back to you. Your coach is someone impartial and experienced who gives you their undivided attention and guides you to come up with new solutions.
Your coach can help you untangle your thoughts, plans and ideas. They’ll listen out for what’s most important and will offer constructive challenges when that’s what’s needed. When you figure out your goals and plans in coaching, they become much more clear and feel increasingly achievable as you progress.
In coaching, the things that don’t go well can become resources for you to make important changes. Nothing is wasted, so you can celebrate (and repeat) your successes and you have a place to shift those stubborn thoughts or behaviours that have been getting in your way.
Coaching will enable you to move from a clear set of goals into the most efficient, appropriate actions you can take to meet those goals. Your coach helps you put a clear structure in place, as well as offering the accountability and encouragement you need to stay on track.